More and more corporates world wide are exploring olfactory sensations to boost their corporate image and increase sales, using à la carte fragrances, unique perfumes that create a brand identity and help them stand out from the competition. Personalised perfumes that stand out and make them unique.
In the same way as when we launched our business we looked for attractive premises, well-trained staff and a logo to match our brand’s image, Freda’D Parfum can help corporates complete this public image they project to the customer by designing a personalised perfume for their brand.
A corporate aroma will help position their business and make it stand out, meaning customers will associate the fragrance with the brand. The customer may find other, similar premises, with the same in-store music or decoration but they’ll never find the same fragrance.
We carry out an in-depth study to help you decide between floral, fruit, plant or woody fragrances or other aromas you might not have considered. A fragrance that changes your mood, that’s stimulating, calming, but that above all reduces tiredness and stress.
This helps to boost your brand image and creates a link between the fragrance and the buying experience in the customer’s mind. We make sure it’s done well and becomes a success.
We feel that corporate perfumes encapsulate a brand’s personality and the sensory tastes of its customers. Olfactory impressions are much more important than visual impressions: we remember 35% of what we smell, as opposed to only 5% of what we see, 2% of what we hear and 1% of what we touch.