Creating Even More Qualitative Fragrances With Less Impact on Our Environment
Freda’D Parfum Sustainability programis charged with finding safe and scalable ways for the company to minimize its ecological footprint while continuing to produce exceptional perfumistic experiences. The team brings together expertise from all areas of Freda’D Parfum. The push to create this committee and to place sustainability at the core of all the decision-making process of the company actually came from employees—especially the younger generation. In turn, top management embraced the cause and is enabling actions to render the company even more responsible. Over recent years, Freda’D Parfum has undertaken several major initiatives, while also working hard to meet a number of the Global Sustainable Development Goals.